Top Senior Marketing Manager Jobs in San Francisco, CA

Lead Vend's marketing to scale brand and demand generation across content, digital campaigns, events, ABM, and sales enablement. Own website, SEO, paid media, analytics, and agency partnerships. Plan events, support Sales with targeted campaigns, and apply AI/automation to improve efficiency and measurable growth.

The Senior Product Marketing Manager will drive growth in key verticals by developing go-to-market strategies, managing messaging, and collaborating with sales and marketing teams. The role also involves analyzing customer insights to enhance product positioning and revenue impact.

Lead development and execution of 360° marketing strategies for Lip Lab, collaborating with creative, paid media, influencer, social, PR, and store teams. Own budget planning, campaign performance reporting, new store opening events (6-8/year), and PR agency relationships. Ensure consumer-centric storytelling, content planning, and on-budget flawless execution while providing actionable insights to inform future plans.

Lead identification, testing, and scaling of new paid channels (streaming TV, programmatic, paid social, YouTube). Design incrementality/holdout tests with BI, own attribution and reporting, build channel playbooks, optimize conversion signal passback, drive creative testing and briefs, manage platform partnerships, and recommend budget/investment decisions to senior stakeholders.

Lead design and build of ETL pipelines and Gold Layer tables in Databricks; develop semantic layers, data dictionaries, and AI-ready documentation; create dashboards and ad-hoc analyses to surface marketing and sales KPIs; partner with stakeholders to translate requirements into analytics-ready datasets and enable self-serve BI and agentic AI workflows.

Lead enterprise B2B product marketing for Base financial markets: define GTM roadmap, positioning, segmentation, and launches for trading, lending, and tokenization; build repeatable case-study and sales-enablement assets; run cross-functional launches; drive competitive and market intelligence; define and optimize metrics; mentor junior PMMs.

Lead product marketing for cloud data protection: define strategy and positioning, run GTM launches and campaigns, produce content and sales enablement, manage competitive and analyst relations, and partner cross-functionally to drive revenue, adoption, and market awareness.

Own and execute life-science product marketing: ABM and lifecycle campaigns, product launches, sales enablement, messaging experiments, and customer proof to drive adoption and revenue.

Lead strategy, performance, and execution of a national B2B conference portfolio to drive pipeline growth. Set event tiering, budgets, and ROI targets; align activations with Sales and Executive leadership; run pre/post attendee engagement campaigns; manage vendor relationships, booth design, branding, swag, and on-site logistics. Measure multi-touch pipeline attribution and steward executive deployments.

Second-in-command marketing operator responsible for executing paid acquisition, ABM, SEO/GEO/AEO, events, campaign management, marketing ops, and sales enablement. Owns HubSpot admin, vendor/agency management, dashboards, and on-the-ground trade show execution to free the VP for strategy and external relationships.

Lead U.S. paid media portfolio strategy and performance analytics. Build scalable reporting, forecasting, and scenario models; optimize budgets across channels; ensure data integrity across Salesforce/Marketo/ad platforms; run deep-dive and incrementality analyses; present executive-ready insights and lead cross-functional planning and pacing governance to align marketing spend with pipeline and ROI goals.

Lead global performance marketing strategy across paid search, social, programmatic and emerging channels. Build standardized frameworks, investment models, measurement and testing, drive quarterly planning, collaborate with regional teams, analytics, product marketing, sales and finance, and coach teams and agencies to scale acquisition and improve marketing efficiency.

Build and lead a global influencer and creator strategy across major social platforms to drive awareness, engagement, and virality. Architect multi-layered creator campaigns for launches and milestones, manage top-tier influencer relationships and contracting, design scalable systems and playbooks for sourcing and reporting, define success metrics and dashboards, and partner cross-functionally to integrate influencer initiatives into brand and product strategies.

Lead AI strategy and rollout for global growth marketing: design agentic workflows, automate reporting and insights across ad and SEO platforms, build learning pipelines and real‑time decisioning, connect data sources, partner with engineering and analytics, and drive measurable efficiency and revenue outcomes while evangelizing AI best practices.

Own and scale global paid search across Google and Microsoft Ads, manage multi-million-dollar budgets, design SEM growth plans, optimize bidding and keywords, implement testing and tracking, partner with product, regional marketing, analytics, finance, and sales to drive acquisition-to-revenue pipeline, mentor teams, and develop global SEM playbooks and governance.

Lead marketing, enablement, data/reporting, and registration for Harvey's flagship conference (FORUM). Drive invite strategy, partner with Sales/Customer Success, manage registration pipeline, own Salesforce reporting, coordinate content/social/creative, and ensure events deliver measurable revenue impact.

The Senior Marketing Operations Manager will design and optimize MQL frameworks, ensure sales alignment, enhance pipeline velocity, manage HubSpot, and deliver data-driven insights for marketing and revenue strategies.

Lead zero-to-one product marketing for new fintech products: shape strategy, define ICP and positioning, design GTM and launch, drive commercialization, work closely with Product/Engineering, build customer learning systems and business scorecards, and apply AI to accelerate research and execution.

Lead go-to-market strategy, messaging, and activation for chronic condition social networks. Collaborate with cross-functional teams to enhance member engagement and advocacy.

Manage product marketing initiatives including market research, messaging, product launches, and sales enablement for Innovaccer's solutions in the healthcare industry.

Lead the go-to-market strategy for Flow, an AI-powered financial performance platform, overseeing messaging, positioning, and market education.

Lead go-to-market strategy for Tanium Atlas and AI-powered automation and governance within the Autonomous IT platform. Define positioning and messaging, engage customers and market to inform product direction, create high-impact content and sales enablement, drive launches and competitive intelligence, and collaborate cross-functionally to increase awareness and adoption.

Serve as the business lead for AI-enabled marketing capabilities: define business needs, shape roadmap, translate workflows into prioritized requirements, align stakeholders, partner with Product/Engineering/Data, drive adoption through change management and enablement, measure impact, and continuously improve marketing AI platform outcomes.

Own messaging, positioning, and multi-channel campaigns for a B2B SaaS AI-native ERP. Partner with sales and the CEO on content, demand gen, and thought leadership. Build metrics-driven marketing systems, tooling, and playbooks while supporting pipeline generation and scaling brand and product marketing.

Lead enterprise ABM strategy and manage paid media across self-serve and enterprise motions. Build AI-powered workflows, oversee agency relationships and budgets, set metrics, run rapid experimentation, align with Sales/RevOps/Customer Success, and grow a small team while optimizing account-level pipeline performance.