Top Marketing Manager Jobs in San Francisco Bay Area, CA

Build and scale Airwallex’s customer advocacy and storytelling programs across the Americas. Manage review-platform performance, customer references, case studies, newsletters, and an executive Customer Advisory Board. Partner with Marketing, Product Marketing, Customer Success, Sales, and revenue operations to convert customer enthusiasm into measurable pipeline, win-rate, retention, and expansion outcomes. Own program metrics, customer communications, content development, stakeholder coordination, and strategic recommendations.

Own partner marketing initiatives from go-to-market strategy and joint positioning through channel activation, campaign execution, optimization, and reporting. Develop partner messaging, campaigns, sales tools, enablement, and training while collaborating with Sales, Partnerships, Product, and Marketing. Analyze pipeline, revenue, engagement, and adoption performance; identify funnel improvements; manage budgets and resources; and lead multiple complex initiatives to drive partner-sourced growth.

Leads paid marketing programs across social, search, and display channels, using AI to personalize and scale campaigns. Develops ABM strategies for enterprise accounts, supports long sales cycles, optimizes targeting, bidding, and budgets, analyzes ROI and pipeline impact, collaborates cross-functionally, and manages agency and vendor relationships.

Own lifecycle marketing strategy and execution across patient journeys, using segmentation, personalization, automation, experimentation, and analytics to improve conversion, appointment attendance, kit returns, follow-up adherence, retention, and repeat screening. Partner cross-functionally to build HIPAA- and TCPA-compliant communications across email, SMS, portal messaging, direct mail, voice AI, and voicemail channels.

Develop and execute full-funnel paid media strategies across SMB, mid-market, and enterprise segments. Optimize paid search, digital advertising, third-party media, ABM, personalization, and demand-generation campaigns to improve pipeline, lead quality, and return on ad spend. Conduct A/B testing, evaluate channel performance, pilot emerging advertising tools, and collaborate with campaign, content, product marketing, sales, web, and operations teams across global markets.

Own lifecycle marketing from first touch through onboarding and early treatment. Design and execute multi-channel email, SMS, push, and in-app campaigns; build segmented automated workflows and behavioral triggers; run A/B and multivariate tests; analyze funnel and cohort data; partner with Analytics, Design, and Product; and manage lifecycle platforms to increase signups and reduce drop-off.

Executes integrated marketing campaigns for transactions advisory and private equity offerings, including content, thought leadership, events, digital programs, and go-to-market initiatives. Coordinates with advisory leaders, subject matter experts, and marketing teams to produce campaign assets, expand service penetration, and support pipeline growth. Tracks engagement, lead generation, and pipeline metrics; manages campaign calendars and timelines; and recommends process and strategy improvements.

Develops and executes industry-specific B2B marketing strategies, content roadmaps, thought leadership, integrated campaigns, events, and market-facing programs. Partners with industry leaders, service lines, field marketing, communications, and sales enablement to deliver measurable growth initiatives. Responsibilities include stakeholder advising, content creation, campaign activation, event planning, performance measurement, optimization, and use of AI-enabled marketing tools.

Develops and executes industry-specific B2B marketing strategies, content, thought leadership, integrated campaigns, events, and market-facing programs. Partners with industry leaders, service-line marketers, field marketing, communications, and sales enablement teams. Owns content roadmaps, campaign activation, stakeholder engagement, performance measurement, and optimization while using AI-enabled tools to improve marketing workflows.

Lead marketing analytics: build dashboards, attribution and predictive models, ensure data governance and quality, drive self-service reporting, conduct deep-dive campaign and funnel analyses, and partner with marketing and finance to inform strategy and operations.

Lead go-to-market strategy for Sprout Social’s AI portfolio, including the Trellis AI agent. Develop enterprise launch playbooks, positioning, executive messaging, campaigns, and enablement programs. Analyze market and competitive dynamics, influence product roadmaps, improve launch processes, and partner with Product, Sales, Revenue, Brand, and executive leadership to drive adoption, revenue growth, deal expansion, and category leadership. The role also mentors marketing team members and operates with substantial autonomy.

Manage CRI’s day-to-day social media presence across LinkedIn, X, Facebook, Instagram, YouTube, Reddit, and Bluesky. Create platform-specific content, simplify scientific topics, maintain brand standards, nurture online communities, monitor analytics, and optimize content performance. The role also evaluates emerging platforms, experiments with new approaches, and translates broader social strategies into engaging content.

Own Campfire’s customer marketing engine, including case studies, customer proof points, references, advocacy, review-site strategy, testimonials, and customer video. Partner with Sales, Customer Success, Content, Product Marketing, Growth, Brand, and Field teams to source advocates, coordinate speakers, produce stories, and support campaigns. Manage G2 and Capterra programs, maintain a proof library, and measure advocacy, review, and reference impact.

Build and lead Campfire’s partner marketing function, including partner planning, joint messaging, co-marketing campaigns, events, enablement, marketplace presence, market development funds, and partner pipeline reporting. The role requires developing scalable programs with technology and services partners, aligning internal and external stakeholders, creating compelling joint content, and driving measurable partner-sourced and partner-influenced pipeline.

Owns Shield AI’s website user experience and content journeys across key audience personas. Maintains and publishes WordPress content, builds digital experiences, improves navigation and conversion paths, and partners with agencies, designers, product marketers, communications, recruiting, and business stakeholders. Monitors web performance and user behavior while ensuring accessibility, SEO, brand, quality, and performance standards. Uses AI-enabled workflows and manages multiple web updates, launches, and stakeholder requests.

Own product marketing and developer go-to-market strategy for Atlassian Forge and its broader developer platform. Lead positioning, messaging, launches, adoption, developer growth, community programs, and the TEAM for Builders event. Translate technical capabilities such as APIs, AI workflows, MCP, and agents into compelling developer value. Partner with Product, Engineering, Advocacy, Events, Community, Growth, and Ecosystem teams while managing AWS partner funding and driving developer activation, Forge adoption, and Marketplace outcomes.

Plan, execute, and optimize multi-channel B2B demand generation and ABM campaigns for the mid-market segment. Partner with content, product marketing, marketing operations, analytics, sales, and SDR teams to align targeting, messaging, enablement, and pipeline goals. Manage webinars, sales plays, and direct-mail initiatives; monitor campaign performance, maintain reporting dashboards, identify optimization opportunities, and use testing and AI tools to improve personalization and campaign effectiveness.

Leads partner marketing strategy and execution for Dropbox’s AI and ISV ecosystem, including joint go-to-market plans, positioning, campaigns, launches, evergreen co-marketing, measurement, and growth programs. Manages and develops a partner marketing team while personally leading complex initiatives. Collaborates with Business Development, Partnerships, Product, Sales, Marketing, and Communications, and builds scalable operating models and AI-enabled marketing workflows.

Lead product marketing for an AI-first compliance platform: own messaging and positioning across industries, build ICPs and personas, create sales enablement, run customer insight conversations, lead GTM for launches, and partner with content, social, events, and web to keep the story consistent.

Develop and execute partner marketing strategies, joint go-to-market campaigns, co-marketing collateral, events, communications, enablement programs, and partner training. Manage partner relationships, budgets, campaign performance, ROI reporting, and market analysis while collaborating with sales, marketing, business development, and program management teams to grow Everlaw’s partner channel.

Leads the Customer Advocacy and Community team, developing scalable customer advocacy, community, reviews, and storytelling programs. The role drives product usage, customer engagement, and business impact while partnering cross-functionally across Marketing, Customer Success, Product, Revenue, and Operations. Responsibilities include team leadership, AI experimentation, program strategy, systems and process improvement, stakeholder alignment, project management, roadmap ownership, and performance measurement.

Develop and strengthen consumer brands through business analysis, syndicated and custom research, commercial innovation, packaging and product improvements, and budget management. The role uses consumer and market insights to guide go-to-market recommendations, supports brand health, collaborates across functions, and contributes to an inclusive, purpose-driven team culture.

Own global B2B performance marketing strategy across Uber Eats and Uber for Business. Lead paid acquisition campaigns, channel investments, go-to-market planning, and performance optimization across global markets. Develop scalable marketing frameworks, launch processes, and operating models while partnering with Marketing, Product, Operations, Applied Science, and channel teams. Analyze results, generate insights, and drive measurable growth across SMB, merchant, marketplace, and business audiences.

The Demand Gen - Performance Marketing Sr. Manager will own paid media strategy and execution to drive high-intent traffic, enhance conversions, and optimize marketing funnels. Responsibilities include managing paid campaigns, SEO coordination, analytics reporting, and ensuring alignment across marketing channels.

Develop and execute global partner marketing strategies, joint go-to-market campaigns, events, sponsorships, and partner activations. Collaborate with agencies, system integrators, technology partners, cloud providers, sales, and internal marketing teams to generate pipeline and strengthen engagement. Manage budgets, measure campaign performance, report demand-generation results, optimize investments, and represent partners across the organization. The role requires extensive cross-functional collaboration, relationship building, strategic thinking, and hands-on support for live programs.