Top Senior Marketing Jobs in San Francisco Bay Area, CA

Lead GC AI’s content strategy across thought leadership, demand generation, customer marketing, SEO/AEO, and storytelling. Manage editorial calendars, contributors, distribution, brand voice, workflows, and performance measurement. Partner with demand generation, product marketing, sales, events, product, corporate communications, and executives to create content that builds authority, engages customers, and contributes to pipeline. The role requires legal expertise and strong writing, editing, strategic, and cross-functional skills.

Own creative and content strategy for a growth portfolio across paid and unpaid channels. Lead audience research, messaging, creative development, experimentation, landing-page optimization, performance analysis, and scaling of successful concepts. Partner cross-functionally with marketing, creative, analytics, SEO, web, CRO, agencies, and technical teams. Develop AI-enabled workflows and testing frameworks while connecting creative decisions to acquisition, conversion, and business outcomes.

Leads creative and content strategy for growth marketing portfolios, connecting audience insights, product messaging, paid and unpaid channels, landing pages, and business outcomes. Owns messaging frameworks, testing roadmaps, creative development, performance reviews, experimentation, and optimization. Uses AI-enabled tools and cross-functional influence to scale winning concepts, improve conversion, and drive acquisition and consideration.

Develop and refine product positioning, messaging, and value propositions for Airwallex in the AMER region. Lead product launches and go-to-market strategies, partner with product, sales, marketing, pricing, and operations teams, and deliver consistent customer experiences across digital and sales channels. Use qualitative and quantitative insights to guide decisions, increase product adoption, and support regional and global commercial growth.

Directs sales, marketing, and revenue-generating strategies for a resort hotel. Leads and develops the sales and marketing team, grows group and transient business, manages client relationships, oversees campaigns and public relations, maintains digital and OTA presence, analyzes market and sales performance, manages budgets, forecasts demand, and collaborates with hotel operations and revenue management to achieve commercial goals.

Leads Affirm’s Marketing Services organization and long-term partner marketing strategy. Oversees marketplace, partner, and platform marketing teams; manages co-marketing investments, events, monetization programs, measurement frameworks, governance, and partner-funded initiatives. Collaborates with Product, Sales, Partnerships, Finance, Analytics, Legal, and other teams to drive merchant growth, improve return on investment, and strengthen strategic relationships. Builds scalable operating models and develops senior marketing leaders.

Leads product marketing strategy for CrowdStrike’s cloud risk and developer security portfolio. Owns positioning, launches, messaging, analyst engagement, field readiness, technical content, competitive strategy, thought leadership, and adoption. Partners with Product and CTO leaders to shape roadmap and market direction, creates technical proof for cloud and application security audiences, and uses customer, pipeline, usage, and competitive insights to improve business outcomes.

Own Hex’s paid marketing strategy and execution across Google, LinkedIn, Meta, and emerging channels. Manage large paid budgets, optimize acquisition and pipeline performance, build automated marketing systems, and run experiments across audiences, creative, landing pages, and bidding. Partner with Growth Product, Lifecycle, Web, Brand Design, and Demand Gen to connect paid acquisition to PLG activation, pipeline, and revenue. Use AI tools and Hex’s platform to improve campaign performance and develop repeatable marketing use cases.

Own growth marketing strategy, digital acquisition, conversion optimization, experimentation, funnel analytics, and lifecycle programs. Build and optimize landing pages and digital journeys, improve product sign-ups, demo requests, and activation, and develop nurture campaigns. Partner with Product Marketing, Product Management, and Sales to increase qualified opportunities and product adoption. The role requires technical aptitude, hands-on execution, and experience marketing B2B SaaS or technical software products.

Build and lead Rogo’s customer marketing function, including customer advocacy, references, case studies, testimonials, advisory boards, and executive programs. Partner with Sales, Customer Success, Product, Communications, and leadership to drive adoption, retention, expansion, and pipeline. Navigate confidentiality, compliance, and executive approvals while translating complex AI workflows and customer outcomes into compelling proof and measurable marketing programs.

Leads Homebase’s Product Marketing team and company narrative, overseeing positioning, pricing and packaging, industry go-to-market campaigns, customer insights, and sales and support enablement. Partners with Growth, Creative, Product, Sales, Support, and PR to test messaging, improve conversion and revenue per customer, and position products across the customer journey. This is a hands-on leadership role requiring team development, rapid experimentation, and daily use of AI.

Lead end-to-end go-to-market strategies for GitHub and Microsoft developer products. Shape product direction, positioning, messaging, pricing, packaging, business models, and launch plans. Translate customer insights, competitive intelligence, field feedback, and product telemetry into market decisions. Activate community, product-led growth, sales, partner, and event channels while enabling sellers with narratives, demos, and sales tools. The role requires technical fluency with AI coding tools and strong developer-product storytelling.

Build and evolve Vitalize’s brand across voice, creative direction, campaigns, events, executive presence, and external experiences. Develop brand systems and guidelines, create memorable campaigns for healthcare leaders, partner with founders and creative teams, and measure awareness, recognition, and engagement. This hands-on role requires strong storytelling, creative judgment, cross-functional collaboration, and the ability to build a distinctive brand from scratch while connecting brand efforts to business outcomes.

Own Vitalize’s product positioning, messaging, market understanding, product launches, sales enablement, and customer value proof. Partner closely with Product, Sales, Customer Success, and Marketing to translate complex healthcare workforce and capacity solutions into compelling narratives. Research customers, competitors, and market dynamics; feed insights into product priorities; and measure the impact of messaging, launches, and enablement. This hands-on role requires strong writing, analytical thinking, customer curiosity, and comfort building processes from scratch.

Own platform positioning, messaging, competitive strategy, and go-to-market execution for MISUMI Americas’ digital manufacturing platform. Partner with Product, Engineering, Sales, and Marketing to translate AI, sourcing, and manufacturing capabilities into compelling value propositions. Develop persona-specific content, launch campaigns, sales enablement, product training, case studies, and customer insights. The role requires manufacturing or supply chain technology expertise, SaaS marketing experience, strong technical writing, and travel up to 25% annually.

Own the marketing strategy, brand, launches, communications, web presence, social growth, and community programs for Claude Frontier Academy. Partner with customers, partners, communications, brand, and account teams to coordinate announcements, amplify program milestones, build advocacy, and clarify the Academy’s relationship to other Anthropic education programs. Develop annual plans, messaging, executive updates, success metrics, and marketing materials while operating strategically and hands-on.

Leads integrated marketing, communications, growth marketing, public relations, digital, content, and retail strategy for a marine conservation organization. Owns brand, campaigns, audience growth, fundraising conversion, media relations, crisis communications, marketing technology, analytics, budgets, and retail revenue. Oversees the launch of a Monterey retail pilot and manages a multidisciplinary leadership team while partnering with development, conservation, executive, and board stakeholders.

Build and manage Waabi’s demand generation engine through lifecycle marketing, email nurture, paid digital campaigns, ABM, content, webinars, and outbound prospecting. Generate and qualify MQLs, track CAC and funnel performance, optimize campaigns, and contribute directly to sales pipeline. The role requires hands-on execution, strong analytical and writing skills, AI-enabled marketing workflows, and collaboration with brand, events, product marketing, and sales teams.

Own the institutional content marketing program for Stellar Development Foundation, creating case studies, solution briefs, thought leadership, ABM content, event materials, and multi-channel campaigns for banks, asset managers, payment companies, and other regulated financial institutions. Partner with sales, business development, product marketing, digital strategy, executives, legal, and agencies to drive evaluation, decision-making, engagement, and account growth.

Own creative operations across internal teams, agencies, and freelancers. Manage resource allocation, capacity planning, intake, timelines, approvals, and delivery risks across video, design, copy, and creator content. Lead the migration from Jira, improve workflows, implement automation and AI tools, measure operational performance, and strengthen asset handoffs and feedback loops with Growth, Legal, and Compliance.

Build and manage patient lifecycle campaigns across email, SMS, push, and in-app channels. Own audience segmentation, campaign QA, experimentation, holdout measurement, and retention optimization. Partner with Product, Engineering, and Data Science to instrument events, develop notification infrastructure, and apply predictive personalization signals such as churn propensity and appointment readiness. The role requires hands-on campaign execution, strong lifecycle platform expertise, data fluency, and comfort operating in an ambiguous environment.

Own the global marketing strategy for HiBob’s technology partner ecosystem and marketplace. Develop joint positioning, integrated go-to-market campaigns, demand-generation programs, regional activation frameworks, and partner prioritization models. Collaborate with Product, Sales, Partner Managers, and regional Marketing teams to drive adoption, pipeline, revenue, and customer value. Use performance data to optimize investments and scale successful programs globally.

Own OpenArt’s growth across Brazil and Latin America by setting regional strategy, executing localized digital campaigns, building creator and community partnerships, organizing events, and improving acquisition, conversion, and retention. The role combines hands-on marketing execution with regional insights, product localization, agency management, and expansion into additional markets.

Own product marketing for Envoy’s workplace security and visitor management platform. Conduct market, customer, and competitive research; develop positioning and messaging; shape product strategy; lead product launches and GTM programs; manage in-product communications; support pricing and packaging; create sales enablement materials; analyze win/loss data and KPIs; and train internal teams. The role is onsite at the San Francisco headquarters at least four days per week.

Own product marketing for a cloud-hosted DuckDB platform, including positioning, messaging, website and landing page content, launches, customer research, competitive analysis, and sales enablement. Partner with product, engineering, sales, DevRel, growth, and leadership to communicate technical products clearly. Use AI tools such as Claude to research, draft, prototype, and improve marketing workflows.