Top Senior Marketing Jobs in San Francisco Bay Area, CA

Lead MongoDB's marketing efforts focused on startups and the VC ecosystem, executing programs, building relationships, and measuring impact to strengthen presence in the Bay Area.

Develop product positioning, messaging, launch strategies, sales enablement, partner content, webinars, and event programs for Fieldguide’s corporate internal audit product. Collaborate with product, sales, customer success, marketing, and resellers to align go-to-market execution. Own buyer personas, competitive intelligence, ICP definition, qualification criteria, and pricing feedback while building expertise with corporate internal audit stakeholders and advisory firms.

Own lifecycle marketing for Gusto’s accountant and bookkeeper channel, focusing on email and webinar programs. Plan, build, QA, launch, and report on campaigns; manage webinar production and promotion; develop AI-powered workflows for segmentation, personalization, and reporting; collaborate cross-functionally with Product Marketing, Product, Analytics, Engineering, and Creative; and analyze performance to improve engagement, retention, and growth.

Lead GC AI’s content strategy across thought leadership, demand generation, customer marketing, SEO/AEO, and storytelling. Manage editorial calendars, contributors, distribution, brand voice, workflows, and performance measurement. Partner with demand generation, product marketing, sales, events, product, corporate communications, and executives to create content that builds authority, engages customers, and contributes to pipeline. The role requires legal expertise and strong writing, editing, strategic, and cross-functional skills.

Own creative and content strategy for a growth portfolio across paid and unpaid channels. Lead audience research, messaging, creative development, experimentation, landing-page optimization, performance analysis, and scaling of successful concepts. Partner cross-functionally with marketing, creative, analytics, SEO, web, CRO, agencies, and technical teams. Develop AI-enabled workflows and testing frameworks while connecting creative decisions to acquisition, conversion, and business outcomes.

Leads creative and content strategy for growth marketing portfolios, connecting audience insights, product messaging, paid and unpaid channels, landing pages, and business outcomes. Owns messaging frameworks, testing roadmaps, creative development, performance reviews, experimentation, and optimization. Uses AI-enabled tools and cross-functional influence to scale winning concepts, improve conversion, and drive acquisition and consideration.

Develop and refine product positioning, messaging, and value propositions for Airwallex in the AMER region. Lead product launches and go-to-market strategies, partner with product, sales, marketing, pricing, and operations teams, and deliver consistent customer experiences across digital and sales channels. Use qualitative and quantitative insights to guide decisions, increase product adoption, and support regional and global commercial growth.

Own Hex’s paid marketing strategy and execution across Google, LinkedIn, Meta, and emerging channels. Manage large paid budgets, optimize acquisition and pipeline performance, build automated marketing systems, and run experiments across audiences, creative, landing pages, and bidding. Partner with Growth Product, Lifecycle, Web, Brand Design, and Demand Gen to connect paid acquisition to PLG activation, pipeline, and revenue. Use AI tools and Hex’s platform to improve campaign performance and develop repeatable marketing use cases.

Build and evolve Vitalize’s brand across voice, creative direction, campaigns, events, executive presence, and external experiences. Develop brand systems and guidelines, create memorable campaigns for healthcare leaders, partner with founders and creative teams, and measure awareness, recognition, and engagement. This hands-on role requires strong storytelling, creative judgment, cross-functional collaboration, and the ability to build a distinctive brand from scratch while connecting brand efforts to business outcomes.

Own Vitalize’s product positioning, messaging, market understanding, product launches, sales enablement, and customer value proof. Partner closely with Product, Sales, Customer Success, and Marketing to translate complex healthcare workforce and capacity solutions into compelling narratives. Research customers, competitors, and market dynamics; feed insights into product priorities; and measure the impact of messaging, launches, and enablement. This hands-on role requires strong writing, analytical thinking, customer curiosity, and comfort building processes from scratch.

Own the marketing operations infrastructure supporting GC AI’s funnel from education and trial signup through paid conversion and expansion. Responsibilities include marketing technology architecture, HubSpot and Salesforce administration, lead scoring and routing, attribution, pipeline reporting, campaign operations, conversion optimization, ABM execution, data quality, compliance, automation, documentation, and project management.

Own lifecycle marketing campaigns from strategy through execution across email and in-product channels. Define audiences, journeys, segmentation, personalization, experiments, and success metrics; coordinate cross-functional delivery; analyze incremental impact; improve onboarding and adoption journeys; and create repeatable campaign systems and playbooks.

Own field and partner marketing strategy for US West and Latin America, including regional budgets, pipeline and ARR targets, localized Portuguese and Spanish campaigns, digital demand generation, ABM, events, partner programs, and sales alignment. The role requires measuring program impact, optimizing investment based on data, and representing regional insights globally. Travel across the West Coast and Latin America is expected.

Develop product positioning, messaging, buyer personas, and go-to-market strategies for Fieldguide’s risk advisory software. Create sales enablement materials, train sales teams, support customer success, and partner with solutions engineering on demos. Own the customer advisory board, product blog, newsletter, webinars, case studies, and customer proof content while coordinating cross-functional launches and managing concurrent workstreams.

Leads Braze’s lifecycle marketing strategy across prospect and customer audiences, including onboarding, activation, product adoption, retention, and expansion. Builds and manages a high-performing team, develops segmentation and personalized journeys, establishes measurement frameworks, and drives experimentation across lifecycle channels. Partners with Product, Product Marketing, Customer Success, Revenue, and Marketing Operations to connect engagement with business outcomes and promote AI-enabled marketing innovation.

Leads North American revenue marketing strategy, pipeline generation, revenue contribution, budget allocation, field and digital programs, public sector and partner marketing, and team development. Partners closely with Sales leadership to drive enterprise, commercial, public sector, and channel growth. Owns integrated marketing planning, performance measurement, investment decisions, and executive communication across the region.

Own Jasper’s customer advocacy and experiential marketing programs, including customer stories, reference management, analyst and press preparation, customer advisory boards, executive events, and post-sale onsite programming. Develop customer-focused content, deploy proof across sales and customer success motions, and measure behavior change, advocacy conversion, account coverage, retention, expansion, and pipeline impact. The role is fully remote, reports to senior marketing leadership, and includes 20–25% travel.

Develop and execute product-led growth, lifecycle marketing, and technical audience programs for Voyage AI. Drive awareness, onboarding, activation, adoption, expansion, and continued usage through campaigns, experiments, content, emerging channels, and cross-sell strategies. Partner with Product, Product Marketing, Analytics, Builder Relations, and Data Science teams. Segment audiences, analyze customer and product data, monitor funnel KPIs, optimize messaging and experiences, and identify scalable growth opportunities.

Leads brand positioning and go-to-market narratives for CPG brands. Develops advertiser-facing materials and packages editorial opportunities using audience and marketplace insights. Partners with editorial, sales, strategy, design, and research teams to enable revenue-generating programs. Manages timelines, deliverables, storytelling quality, and process improvements across brand marketing workstreams.

Own Lean In’s digital growth engine across acquisition, retention, advertising, social, email, and go-to-market launches. Manage media budgets, channel strategy, creative, landing pages, experimentation, conversion optimization, and KPI reporting. Develop inclusive campaigns for Lean In Connect, Circles, Lean In Girls, Company Programs, and Networks while partnering with Product, Content, Programs, and Communications.

Leads integrated marketing strategy and execution for major food and wine festivals, driving attendance, ticket revenue, brand growth, and sustained consumer demand. Responsibilities include event positioning, audience development, budgeting, paid media, direct mail, social media, community partnerships, editorial coordination, campaign analysis, KPI tracking, and cross-functional collaboration. The role is fully remote with approximately 15% travel.

Plans and executes paid media across search, LinkedIn, and programmatic channels; owns digital and content performance reporting; analyzes the full marketing funnel; identifies acquisition and conversion opportunities; supports ABM and customer marketing; partners with web and CRO teams; manages agency execution; and translates performance data into actionable insights for marketing leaders and executives.

Own lifecycle and retention marketing across email, SMS, and membership communications. Build and optimize Klaviyo flows, segmentation, personalization, testing, campaign calendars, and QA. Manage membership onboarding, churn prevention, win-back, and upgrades while connecting CRM activity to conversion, repeat purchase, retention, reactivation, and LTV. Requires hands-on ecommerce marketing expertise and measurable results.

Leads customer-centric marketing strategy consulting, customer journey analysis, segmentation, marketing automation, digital campaigns, and campaign performance optimization. Manages client relationships, business transformation initiatives, and marketing operations while coaching teams and mentoring staff. Uses Adobe Campaign, Adobe Marketo Engage, AI fluency, and digital tools to improve customer engagement, loyalty, and revenue growth.

Leads customer-centric marketing advisory engagements, including customer behavior analysis, segmentation, journey analysis, campaign development, marketing automation, and performance optimization. Develops client marketing and customer experience strategies using Adobe Campaign and Adobe Marketo Engage. Guides cross-functional teams through complex problems, applies systems thinking and AI-enabled tools, manages client relationships, validates outcomes, and coaches diverse teams to improve engagement, loyalty, and revenue growth.