Top Senior Marketing Jobs in San Francisco Bay Area, CA

Lead a small GTM product marketing team to translate product messaging into field-facing narratives, playbooks, and enablement. Partner with Sales, Solutions Consultants, CS, and partners to drive pipeline, product adoption, and deal velocity while using AI tools judiciously and scaling GTM motions globally.

Own product marketing and developer go-to-market strategy for Atlassian Forge and its broader developer platform. Lead positioning, messaging, launches, adoption, developer growth, community programs, and the TEAM for Builders event. Translate technical capabilities such as APIs, AI workflows, MCP, and agents into compelling developer value. Partner with Product, Engineering, Advocacy, Events, Community, Growth, and Ecosystem teams while managing AWS partner funding and driving developer activation, Forge adoption, and Marketplace outcomes.

Develop and manage Square’s always-on B2B content engine across social, thought leadership, customer stories, partner content, and industry narratives. Build content calendars, formats, briefs, campaigns, and AI-assisted workflows; coordinate cross-functional teams and external partners; oversee production through launch; and analyze performance to optimize messaging, formats, and distribution.

Develop and manage Square’s always-on B2B content engine across social, thought leadership, customer stories, partner content, and industry narratives. Build content calendars, formats, briefs, campaigns, and AI-assisted workflows; collaborate with marketing, sales, creative, communications, and external partners; manage production through launch; and use performance insights to optimize content and distribution.

Own product marketing content strategy and production for a technical, B2B, sales-led AI platform. Create developer-focused product stories, technical articles, case studies, comparison pages, launch materials, and sales enablement content. Translate complex APIs, models, architecture, and customer outcomes into clear narratives. Partner with sales, product, engineering, and customers to support evaluations, improve messaging, identify market insights, and optimize content based on engagement and pipeline impact.

Manage lifecycle email and SMS campaigns from strategy through execution, optimization, reporting, and compliance. Lead segmentation, A/B testing, creative development, acquisition, retention, and reactivation initiatives. Collaborate with marketing, product, data, sales, creative, and compliance teams to improve engagement, conversions, app traffic, and customer communications. Analyze campaign performance, manage escalations, and ensure adherence to TCPA, GDPR, CAN-SPAM, and related regulations.

Own product marketing for DigitalOcean’s AI-Native Cloud, including ICP definition, positioning, sales enablement, web messaging, customer storytelling, executive thought leadership, and cross-functional launches. Translate technical AI and cloud capabilities into compelling customer value, strengthen the corporate narrative, and support pipeline growth through messaging, training, content, and go-to-market programs.

Create and deliver high-quality technical content for executives and developer audiences: conference talks, decks, social technical content, demos, workshops, and Bay Area community programming. Partner with leaders to translate product narratives into credible technical stories and run hands-on campaigns for AI-native customers.

Lead and define technical evangelism at DigitalOcean: set standards and priorities, produce and deliver technical talks and executive content, create deep AI-focused technical assets and campaigns, and mentor other evangelists. Split time between presenting on stage and building hands-on demos, labs, and social technical content to engage AI builders and infrastructure teams.

Leads market research and intelligence for CoreWeave’s B2B AI cloud business. Responsibilities include sizing TAM and SAM, tracking competitive share, conducting brand and audience research, identifying influential buyer personas, developing market and account signals, and delivering dashboards and insights to marketing and sales. The role partners with Brand, Product Marketing, and Engineering to improve targeting, competitive positioning, go-to-market strategy, and adoption of market intelligence across campaign teams.

Own paid social strategy and execution across Meta, LinkedIn, Reddit, Quora, and TikTok, managing multimillion-dollar budgets and full-funnel campaigns. Lead creative testing, attribution, forecasting, and new-channel experimentation while driving pipeline and revenue outcomes. Develop AI-powered marketing workflows, partner with web, brand, sales, engineering, and communications teams, and ensure reliable tracking and measurement.

Own product marketing strategy, positioning, messaging, and go-to-market execution. Lead product launches, market research, competitive differentiation, customer storytelling, sales enablement, lifecycle campaign content, and adoption initiatives. Partner cross-functionally with Product, Sales, Customer Success, Content, and Growth teams to communicate product value and support pipeline generation. The role requires strategic planning, hands-on execution, strong storytelling, and comfort working in a fast-paced startup environment.

Leads account-based marketing strategy for Snap’s medium advertiser pipeline. Translates business development goals into MQA and pipeline forecasts, investment recommendations, demand-generation channels, and 1:many, 1:few, and 1:1 ABM programs. Owns experimentation, audience targeting, measurement, attribution, cross-functional execution, BD handoffs, and closed-loop optimization. Accountable for qualified account volume, BD acceptance, meetings, and sourced pipeline outcomes.

Own and scale multi-channel paid campaigns (LinkedIn, Google, Meta, podcasts, newsletters) with an ABM focus. Use AI tools to speed creative/testing, align with sales/BDR for account targeting, run A/B tests, monitor CAC/ROAS and pipeline contribution, manage budgets, and report on channel attribution and performance.

Own the paid performance marketing portfolio for Engine’s B2B Travel product, including strategy, execution, measurement, and channel expansion across search, social, programmatic, CTV, audio, and emerging platforms. Drive efficient customer acquisition, sign-ups, and first bookings while optimizing ROAS and LTV:CAC. Lead creative testing, attribution and measurement partnerships, performance reporting, lifecycle handoffs, and AI-enabled workflows.

Own marketing campaign operations, including email, webinar, and event execution; maintain Salesforce and Customer.io data quality; administer marketing automation and workflow tools; build Liquid-based email modules; manage lead routing and cross-system data synchronization; support reporting and dashboards; and improve attribution and operational processes. Partner with growth, sales, and revenue operations teams to drive accurate, scalable campaign execution and pipeline growth.

Own the global partner marketing strategy for ReversingLabs, developing joint campaigns, co-branded assets, demand-generation programs, and partner enablement across global regions. Manage MDF and co-op funding, measure partner-sourced and partner-influenced pipeline, and report program returns. Collaborate with field marketing, sales, alliances, technology partners, hyperscalers, and distributors to build scalable campaigns and strengthen partner revenue contribution.

Leads end-to-end marketing strategy and execution for Commercial and Corporate Banking, including client acquisition, retention, product adoption, digital campaigns, ABM, sales enablement, events, analytics, optimization, budgeting, and regulatory governance. Partners with senior banking, sales, data, and digital stakeholders to develop value propositions, integrated marketing plans, and measurable growth initiatives in a regulated B2B financial services environment.

Manage presales deliverables and develop client-specific marketing solutions for Zeta’s programmatic advertising platform. Partner with sales, product, data, and subject-matter experts to create proposals, narratives, presentations, sales collateral, thought leadership content, and proposal frameworks. Apply programmatic advertising, audience targeting, data, and identity expertise to client recommendations while coordinating multiple projects and maintaining high-quality deliverables.

Own product marketing for Braze Decisioning Studio, including positioning, messaging, launches, competitive strategy, pricing and packaging input, field enablement, and portfolio narrative. Translate complex AI and data technologies for technical and business audiences, influence product roadmaps, engage customers and analysts, develop thought leadership, and measure impact through pipeline, adoption, expansion, and competitive win rates.

Leads AI and transformation initiatives across global Marketing Operations, including predictive scoring models, agentic workflows, intelligent automation, governance, and responsible AI adoption. The role combines hands-on model and automation delivery with strategy, process redesign, change management, training, stakeholder engagement, and feature governance. It also manages a small team and partners with Data & AI, Campaign Operations, and Technology Strategy teams.

Lead strategy, planning, and execution for PagerDuty-hosted and third-party sponsored B2B events and trade shows. Manage logistics, vendors, agencies, staffing, budgets, and on-site operations while partnering with marketing, sales, product, and customer success teams. Develop enablement resources, track event performance, analyze metrics, optimize programs, and communicate plans and results to executives and stakeholders. The role supports pipeline creation, customer acquisition, registration targets, executive meetings, and brand growth.

Lead execution of regional field marketing and events across North America, including sponsorships, owned experiences, and integrated campaigns. Manage end-to-end event logistics, vendor and budget management, attendee communications, lead capture, and post-event follow-up. Align programs with sales to drive pipeline, measure ROI, activate customers as advocates, and collaborate with cross-functional stakeholders.

Lead pricing and packaging strategy for Legora's AI-native legal platform across in-house and law firm segments. Design packaging architecture, define monetization for new products, run willingness-to-pay and buyer research, conduct competitive pricing analysis, and enable sales with pricing guidance and deal tools. Partner cross-functionally with Finance, Sales, RevOps, and Product to implement pricing changes and support strategic deals.

Lead partner marketing strategy and execution to drive sourced and influenced pipeline. Manage MDF, co-marketing, ABM-aligned partner programs, enablement assets, partner engagement, and measurement in collaboration with demand generation, field marketing, and partner teams.