Owns end-to-end field marketing programs, including industry events, executive dinners, customer roundtables, activations, ABM, out-of-home, and guerrilla campaigns. Partners with Sales and Marketing to target accounts, coordinate outreach, manage budgets and vendors, analyze pipeline and program performance, and build repeatable playbooks. The role requires independently executing multiple programs weekly, solving live-event issues, and connecting marketing activities to revenue, customer relationships, and brand growth.

Drive cross-functional go-to-market initiatives across product, sales, marketing, partnerships, and strategy. Responsibilities include positioning and messaging, product launches, sales enablement, growth campaigns, customer and competitive research, pipeline and product analysis, case studies, and operational process improvements. The role requires independent project ownership, analytical problem-solving, strong communication, and comfort operating in a fast-changing startup environment.

Build Pallet’s growth and demand-generation engine for enterprise pipeline. Own paid acquisition, email, website conversion, content distribution, ABM, SEO, AEO, marketing automation, attribution, lead routing, segmentation, tracking, and funnel reporting. Test channels and campaigns, scale effective programs, manage agencies and partners, and collaborate with Sales to improve lead quality and accelerate revenue. The role is based primarily in the San Francisco or New York offices.