Freelance Business Intelligence Analyst supporting the Marketing Science team during leave coverage. Responsibilities include managing Snowflake data, developing campaign dashboards and reports, forecasting performance, integrating digital marketing data, validating tracking and data quality, building SQL transformations, automating analysis with Python, and translating findings into stakeholder-ready recommendations and presentations.

Freelance Business Intelligence Analyst responsible for campaign measurement planning, KPI projections, data management, database administration, dashboard development, media performance analysis, and client-facing storytelling. The role manages Snowflake and Tableau data systems, ensures tracking accuracy and data hygiene, integrates advertising and behavioral data, and provides optimization recommendations. Requires strong SQL, Python, analytics, visualization, communication, and technical troubleshooting skills.

Develop and lead integrated media strategies for consumer-focused and CPG brands. Serve as the day-to-day client strategy lead, analyze consumer and market insights, present media recommendations, oversee campaign execution and optimization, manage reporting and financial documentation, and coordinate cross-functional agency teams. Mentor junior staff, build client relationships, and identify innovative opportunities across digital and traditional media channels.