Lead architecture and implementation of enterprise-scale Salesforce promotions and loyalty systems. Design promotions frameworks, tiered loyalty models, integrations (APIs, SSO, MuleSoft), omnichannel experiences, and governance. Drive discovery workshops, produce architecture and sequence diagrams, support QA/UAT and deployments, and partner with marketing, product, and engineering stakeholders to operationalize scalable, secure engagement solutions.

The role involves designing, developing, and optimizing customer engagement solutions on Salesforce Marketing Cloud, ensuring compliance with financial services data regulations and integrating with external systems.

The role involves designing and implementing custom solutions on Salesforce Financial Services Cloud, managing data models, and integrating with external systems.