Lead complex CRM, loyalty, and integrated marketing programs for enterprise clients. Responsibilities include developing roadmaps, managing timelines, budgets, risks, dependencies, and cross-functional workstreams; partnering with strategy, creative, technology, analytics, and client teams; presenting to executives; and ensuring successful program delivery and continuous improvement.

Lead business transformation strategy for global clients, including major pitches, C-suite engagement, strategic narrative development, consulting frameworks, digital product discovery, user journey mapping, case studies, and proprietary intellectual property. Translate market data and technical insights into transformation roadmaps, support product and engineering teams, and help modernize operating models and grow cross-border revenue. Requires strong consulting, AI and technology literacy, product design, storytelling, marketing attribution, and financial impact measurement expertise.