Own ASC Global’s high-volume B2B email marketing channel, including campaign planning, database segmentation, deliverability, automation, testing, copywriting, compliance, and performance measurement. Partner with sales and leadership to generate enquiries, RFQs, and revenue from OEM, engineering, procurement, and manufacturing audiences. Maintain CRM and data quality while optimizing campaigns for inbox placement, responses, and commercial outcomes.

Leads ASC Global’s B2B content and thought leadership strategy, including CEO ghostwriting, expert interviews, industry research, data-led reports, multi-channel campaigns, and performance measurement. The role develops viewpoints on semiconductors, electronic components, data centers, AI infrastructure, and supply-chain disruption while managing a junior coordinator and freelance creative talent. Success is measured through engagement, traffic, inbound inquiries, RFQs, and revenue attribution.

Build and operate an AI-driven global sourcing platform covering web crawling, data ingestion, normalization, entity resolution, product matching, provenance, and source monitoring. Integrate Zoho CRM and QuickBooks, apply LLMs with structured evaluation and human review, and identify automation opportunities across business departments. Lead pilots, train employees, measure impact, and scale the platform to hundreds of sources.