The Senior Advertising Manager oversees clients' digital advertising strategies on retail media, leveraging analytical skills to drive commerce outcomes, manage client relationships, and translate performance data into actionable insights.

Manage distributor and retailer relationships and paperwork, collect and analyze sales and inventory data, execute promotional and pricing strategies, support distributor trade shows, drive national distributor revenue growth, and prepare business reviews and client-facing materials to meet sales and profit goals.

Lead development and maintenance of go-to-market analytics and category management tools to optimize pricing, promotion, distribution, displays, and shelf placement. Provide actionable insights using POS and syndicated data, present business reviews to clients, track KPIs across retailers, and support sales and marketing objectives across omnichannel channels.