Lead EU-focused PR for an accessibility SaaS company: own the PR content calendar, draft bylines and releases, pitch research and data stories, manage media lists and paid bylines, pursue awards and speaking, produce customer case studies, align with cross-functional teams, and measure share-of-voice and earned media impact.

Drive expansion revenue for mid-tier SaaS accounts by owning upsell/cross-sell targets, managing expansion pipeline, forecasting in HubSpot/Domo, leading QBRs, and collaborating with Customer Success and cross-functional teams to ensure retention and growth.