Top Marketing Jobs in San Francisco Bay Area, CA

Lead Vercel's global, multi-channel integrated campaigns from strategy through execution and measurement. Translate product priorities into developer- and enterprise-focused campaign narratives, coordinate cross-functional channel activation, align with sales and events, build the campaign calendar, run experiments, report on KPIs, and mentor marketing teams on best practices.

Own external product storytelling and launch communications for Vercel gents, core platform, and OSS portfolio. Oversee messaging and positioning for Next.js and other open-source projects, create owned and social content, support community and conference programming, and build executive and maintainer thought leadership in partnership with product, engineering, and content teams.

Design and execute multi-channel lifecycle programs (email, in-app, paid) to drive activation, adoption, retention, and expansion. Build segmentation, personalization, automated workflows, A/B tests, and reporting. Partner with Growth Product, Demand Gen, Product Marketing, Data, Sales, and Customer Success to align campaigns with GTM and develop messaging for technical and business audiences.

Build and operate Vercel's Executive Briefing Center: qualify requests, design customized agendas, recruit and coach executive and technical speakers, run onsite execution and hospitality, manage vendors and budget, develop briefing content and metrics, report ROI, and scale formats like roadshows and virtual briefings.

Own end-to-end paid acquisition across major channels (Google, Meta, LinkedIn, YouTube, emerging channels) to drive signups, activations, and pipeline. Manage multi-million-dollar media budgets, optimize ROAS/CAC, implement AI-driven automations and creative testing, maintain tracking and attribution (pixels, conversion APIs), report performance, and align cross-functionally with product, creative, data, and marketing ops.