Top Marketing Jobs in San Francisco Bay Area, CA

Develop and optimize self-service customer lifecycle programs across email and in-app channels to improve onboarding, product adoption, retention, and customer engagement. Lead cross-functional execution, analyze program performance, manage timelines and resources, experiment with AI-enabled approaches, and present insights to stakeholders across Product, Customer Success, Product Marketing, and Marketing Operations.

Coordinates field, event, and partner marketing programs, including trade shows, conferences, webinars, regional events, sponsorships, and co-marketing campaigns. Manages stakeholders, vendors, venues, budgets, logistics, communications, and on-site execution. Supports marketing reporting and metrics covering registrations, attendance, campaigns, and events while collaborating with sales, finance, legal, and external partners.

Lead and scale Airwallex’s global Product Marketing organization across Payments, Spend, Billing, and Business Accounts. Own positioning, messaging, go-to-market strategy, product launches across more than 10 markets, competitive intelligence, sales enablement, campaign measurement, and AI-enabled workflows. Build and manage a team of product marketing leads while partnering with Product, Communications, Growth, Design, Legal, and Commercial teams.

Leads end-to-end marketing strategy for Chase Private Client segments, including positioning, product marketing, go-to-market planning, content, social, branch experiences, lifecycle engagement, field enablement, and events. Partners with marketing, product, analytics, compliance, risk, operations, and frontline teams to coordinate execution. Establishes measurement frameworks, reporting, budgets, and ROI discipline to improve acquisition, activation, retention, and client deepening.

Owns Shield AI’s website user experience and content journeys across key audience personas. Maintains and publishes WordPress content, builds digital experiences, improves navigation and conversion paths, and partners with agencies, designers, product marketers, communications, recruiting, and business stakeholders. Monitors web performance and user behavior while ensuring accessibility, SEO, brand, quality, and performance standards. Uses AI-enabled workflows and manages multiple web updates, launches, and stakeholder requests.

Plan, execute, and optimize multi-channel B2B demand generation and ABM campaigns for the mid-market segment. Partner with content, product marketing, marketing operations, sales, and analytics teams to align targeting, messaging, enablement, and pipeline goals. Manage webinars, sales plays, direct mail, and other channels; monitor performance, conduct testing, optimize spend, maintain reporting, and translate campaign data into actionable recommendations. Use AI tools to improve personalization and execution.

Lead a small GTM product marketing team to translate product messaging into field-facing narratives, playbooks, and enablement. Partner with Sales, Solutions Consultants, CS, and partners to drive pipeline, product adoption, and deal velocity while using AI tools judiciously and scaling GTM motions globally.

Own product marketing and developer go-to-market strategy for Atlassian Forge and its broader developer platform. Lead positioning, messaging, launches, adoption, developer growth, community programs, and the TEAM for Builders event. Translate technical capabilities such as APIs, AI workflows, MCP, and agents into compelling developer value. Partner with Product, Engineering, Advocacy, Events, Community, Growth, and Ecosystem teams while managing AWS partner funding and driving developer activation, Forge adoption, and Marketplace outcomes.

Lead a 10+ person marketing science team to centralize customer segmentation, programmatic media and audience strategy, marketing analytics and BI, attribution (lift and econometrics), ad operations, privacy/compliance, and martech. Build data products and automation for scalable media activation, provide reporting and insights for stakeholders and ELT, and collaborate cross-functionally to align measurement and marketing strategy.

Leads SentiLink’s B2B marketing organization, strategy, team development, pipeline generation, integrated campaigns, brand and digital growth, enterprise account programs, events, and marketing measurement. Partners with Sales, Product, Data Science, Revenue Operations, and executives to drive qualified pipeline, conversion, revenue, and ARR growth.

Lead product marketing for an AI-first compliance platform: own messaging and positioning across industries, build ICPs and personas, create sales enablement, run customer insight conversations, lead GTM for launches, and partner with content, social, events, and web to keep the story consistent.

Build and grow HiBob’s North America partner ecosystem through acquisition, engagement, enablement, and co-marketing programs. Develop full-funnel campaigns with consultants, brokers, accountants, and other partners to generate leads and pipeline. Manage strategy, budgets, timelines, stakeholder coordination, execution, performance measurement, and optimization while aligning Partner Managers, Sales, and Marketing teams.

Leads the Customer Advocacy and Community team, developing scalable customer advocacy, community, reviews, and storytelling programs. The role drives product usage, customer engagement, and business impact while partnering cross-functionally across Marketing, Customer Success, Product, Revenue, and Operations. Responsibilities include team leadership, AI experimentation, program strategy, systems and process improvement, stakeholder alignment, project management, roadmap ownership, and performance measurement.

Own Eve’s messaging house, positioning, competitive narrative, first-call deck, keynote and event content. Partner with executives, Product, Sales, Enablement, Demand Gen, and Content to ensure consistent, differentiated messaging. Gather market feedback from customers, prospects, and sales calls, translating technical AI capabilities into clear value for plaintiff attorneys. The role requires exceptional writing, executive presence, strategic messaging expertise, and 7+ years of B2B SaaS or legal technology product marketing experience.

Creates performance-driven creative for paid social, YouTube, demand generation, email, and CTV campaigns. Develops video and image advertising assets, collaborates with growth and marketing teams, manages creative workflows, iterates rapidly based on testing, monitors industry trends, and maintains brand consistency while optimizing creative performance in a fast-paced e-commerce environment.

Own product marketing content strategy and production for a technical, B2B, sales-led AI platform. Create developer-focused product stories, technical articles, case studies, comparison pages, launch materials, and sales enablement content. Translate complex APIs, models, architecture, and customer outcomes into clear narratives. Partner with sales, product, engineering, and customers to support evaluations, improve messaging, identify market insights, and optimize content based on engagement and pipeline impact.

Manage lifecycle email and SMS campaigns from strategy through execution, optimization, reporting, and compliance. Lead segmentation, A/B testing, creative development, acquisition, retention, and reactivation initiatives. Collaborate with marketing, product, data, sales, creative, and compliance teams to improve engagement, conversions, app traffic, and customer communications. Analyze campaign performance, manage escalations, and ensure adherence to TCPA, GDPR, CAN-SPAM, and related regulations.

Own product marketing for DigitalOcean’s AI-Native Cloud, including ICP definition, positioning, sales enablement, web messaging, customer storytelling, executive thought leadership, and cross-functional launches. Translate technical AI and cloud capabilities into compelling customer value, strengthen the corporate narrative, and support pipeline growth through messaging, training, content, and go-to-market programs.

Create and deliver high-quality technical content for executives and developer audiences: conference talks, decks, social technical content, demos, workshops, and Bay Area community programming. Partner with leaders to translate product narratives into credible technical stories and run hands-on campaigns for AI-native customers.

Lead and define technical evangelism at DigitalOcean: set standards and priorities, produce and deliver technical talks and executive content, create deep AI-focused technical assets and campaigns, and mentor other evangelists. Split time between presenting on stage and building hands-on demos, labs, and social technical content to engage AI builders and infrastructure teams.

Leads market research and intelligence for CoreWeave’s B2B AI cloud business. Responsibilities include sizing TAM and SAM, tracking competitive share, conducting brand and audience research, identifying influential buyer personas, developing market and account signals, and delivering dashboards and insights to marketing and sales. The role partners with Brand, Product Marketing, and Engineering to improve targeting, competitive positioning, go-to-market strategy, and adoption of market intelligence across campaign teams.

Own paid social strategy and execution across Meta, LinkedIn, Reddit, Quora, and TikTok, managing multimillion-dollar budgets and full-funnel campaigns. Lead creative testing, attribution, forecasting, and new-channel experimentation while driving pipeline and revenue outcomes. Develop AI-powered marketing workflows, partner with web, brand, sales, engineering, and communications teams, and ensure reliable tracking and measurement.

Own product marketing strategy, positioning, messaging, and go-to-market execution. Lead product launches, market research, competitive differentiation, customer storytelling, sales enablement, lifecycle campaign content, and adoption initiatives. Partner cross-functionally with Product, Sales, Customer Success, Content, and Growth teams to communicate product value and support pipeline generation. The role requires strategic planning, hands-on execution, strong storytelling, and comfort working in a fast-paced startup environment.

Leads account-based marketing strategy for Snap’s medium advertiser pipeline. Translates business development goals into MQA and pipeline forecasts, investment recommendations, demand-generation channels, and 1:many, 1:few, and 1:1 ABM programs. Owns experimentation, audience targeting, measurement, attribution, cross-functional execution, BD handoffs, and closed-loop optimization. Accountable for qualified account volume, BD acceptance, meetings, and sourced pipeline outcomes.

Lead product marketing for Klaviyo’s SMS and mobile messaging products. Define positioning and messaging, develop go-to-market strategies, manage global launches, analyze markets and competitors, influence product roadmaps, drive adoption and revenue, and create sales enablement materials. Partner cross-functionally with Product, Sales, Customer Success, Enablement, and Growth Marketing while serving as the mobile marketing subject matter expert.